Blogs

Why India Is the Perfect Market for Jewellery M...

India isn’t just a major consumer of jewellery—it’s a global leader in manufacturing too. Here’s why: 1. Skilled Artisans with Centuries of Legacy From Kundan to Meenakari, India's craftsmanship is...

Jewellery Trends Among Millennials in India

Millennials are reshaping the Indian jewellery market with choices that blend utility, tradition, and modernity. 1. Multipurpose Jewellery They love pieces that transition from work to weddings. Convertible earrings, detachable pendants,...

How to Elevate Your Office or College Look with...

Summer fashion in India calls for comfort and flair—and jewellery can be your secret weapon to uplift even the most basic outfit. 1. Keep it Light & Breezy Opt for...

How Gen Z Is Embracing Jewellery in India

Jewellery is no longer just about tradition—especially for Gen Z. Today’s youth are redefining what jewellery means, turning it into a form of self-expression, individuality, and even activism. From minimalist rings...

Is 925 Silver Worth It? Why Sterling Silver Is ...

Looking for jewelry that never goes out of style? Discover why 925 sterling silver is a smart investment for your collection—offering durability, beauty, and lasting value for years to come.

Sustainable Style: Why 925 Silver Is an Ethical...

Looking to make eco-conscious fashion choices? Learn how 925 silver fits perfectly into a sustainable lifestyle and how Shineers is leading the way in ethical jewelry.